New Website Experience Showcases Boating Lifestyle While Offering ~1,000 SKUs in Inventory
July 28, 2025
Baltimore – Venture Trailers, a family-owned leader in marine trailer manufacturing and sales, is proud to unveil a refreshed brand identity alongside the launch of a newly redesigned eCommerce website. Since its founding in 1988, the Baltimore-based company has continually evolved its business and production model to meet the changing needs of its national dealer network and customers seeking parts and service support.
The brand refresh reinforces Venture Trailers’ position as the premier manufacturer of high-value boat trailers, emphasizing its deep connection to the boating lifestyle. Designed for discerning boat owners, Venture Trailers delivers smart, highly reliable solutions that ensure the safe and seamless transport of their customer’s most prized possessions to and from the water.
The website’s content strategy and navigation have been optimized to drive search traffic and increase brand recognition, enhancing the likelihood of customers requesting Venture Trailers by name at dealerships. Designed with both dealers and customers in mind, the site offers an engaging user experience featuring dynamic video content and an intuitive, modern, and mobile-friendly interface. Key enhancements include detailed product specifications and advanced filtering options, enabling users to quickly find the exact parts and accessories needed for repairs, maintenance, and upgrades.
“This brand refresh and website launch mark an exciting new chapter for Venture Trailers,” says Stephanie Van Slyke, CEO. “For over 37 years, we’ve been committed to delivering the highest-quality trailers and exceptional service to our dealers and customers. Our new website not only enhances the user experience but also reinforces our dedication to innovation, accessibility, and the boating lifestyle. We’re proud to provide a platform that makes it easier than ever for customers to find the right trailer and parts they need to hit the water with confidence.”
The brand refresh and website redesign were completed in partnership with Vitamin, a Baltimore-based, family-owned brand agency whose expertise in both traditional and digital marketing aligned seamlessly with Venture Trailers’ needs and vision. Sharing a commitment to quality, work ethic, and exceptional customer service, Vitamin’s team played a crucial role in bringing the refreshed brand and enhanced online experience to life.
“We couldn’t be more pleased with this partnership and the final outcome,” said Michael Karfakis, Founder of Vitamin. “From seamlessly integrating inventory with NetSuite to modernizing the brand and enhancing the eCommerce experience, this project was a perfect fit for us from the start. Stephanie and the Venture Trailers team are ahead of the curve—they challenged us in all the right ways to elevate this project even further. We’re incredibly proud of the results and grateful for such a strong collaboration.”
With this brand refresh and enhanced digital presence, Venture Trailers continues its commitment to innovation, quality, and customer service. The new eCommerce experience ensures that both dealers and boat owners can easily access the products and support they need, reinforcing Venture’s role as a trusted leader in the marine trailer industry. As the company looks ahead, it remains dedicated to delivering reliable, high-value solutions that make boating more accessible and enjoyable for all.
About Venture Trailers
Founded in 1988, Venture Trailers is a premier manufacturer of high-value boat trailers, dedicated to making boating more accessible, exciting, and hassle-free. Headquartered in Baltimore, MD, with a 114,000-square-foot manufacturing facility, Venture Trailers serves dealerships both nationally and internationally. For over 37 years, dealers and boating enthusiasts have trusted Venture Trailers for its commitment to innovation, quality, and customer service. With a robust eCommerce platform offering parts and support, Venture Trailers is built for everyone—from avid fishermen to casual day cruisers—ensuring a seamless experience on and off the water.